{"product_id":"miniature-book-ephemera-poulain-chocolaterie-conte-du-general-tutu-blois-chocolat-poulain-c-1895-1905","title":"[MINIATURE BOOK \/ EPHEMERA] POULAIN, Chocolaterie. Conte du Général Tutu. [Blois]: [Chocolat Poulain], c. 1895–1905.","description":"\u003cp\u003e\u003cbr\u003e\u003cspan\u003eMiniature accordion-fold (leporello) advertising booklet. 4 pages in French printed in columns on a single folded sheet. Cover titles enclosed within a red geometric and decorative typographical border, stating \"Le Volume 5 Centimes\" and featuring the famous Poulain corporate slogan: \"Vendre bon en amusant\" (\"Selling good things through entertainment\"). Back page features a full-page text advertisement (\"Avis aux Consommateurs\") promoting the premier Chocolat Poulain wrapped in orange paper with Mexican vanilla at 2 francs per half-kilogram. \u003c\/span\u003e\u003cspan\u003e40 x  69 mm. \u003c\/span\u003e\u003cspan\u003eFair to Good. Light edge wear, minor toning, and typical fragile separation starting at the primary central fold, common for ephemeral wood-pulp papers of this era. Fully legible text. This moral and fantastical short story tells the tale of the rise of General Tutu,  for reading to children. \u003c\/span\u003e\u003cspan\u003eA scarce example of turn-of-the-century chromolithographie\/éphemera de confiserie. While Poulain famously distributed loose insert cards (images Poulain), this fully text-based miniature narrative booklet representing a standalone \"volume\" for 5 centimes is considerably rarer.\u003c\/span\u003e\u003c\/p\u003e","brand":"Camden Lock Books","offers":[{"title":"Default Title","offer_id":56326910706043,"sku":"5820","price":50.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0430\/3313\/3212\/files\/P7071811.jpg?v=1783440089","url":"https:\/\/camdenlockbooks.com\/products\/miniature-book-ephemera-poulain-chocolaterie-conte-du-general-tutu-blois-chocolat-poulain-c-1895-1905","provider":"Camden Lock Books","version":"1.0","type":"link"}